illboards exposing Target’s new policy allowing men to access women’s restrooms and changing rooms went up across Tulsa last week as part of LifeSiteNews’ #FlushTarget campaign.
“Men don’t belong in women’s bathrooms,” read the billboards, which show a young girl frightened by a grown man facing her as she exits a restroom stall.
“These billboards continue our mission of educating the public about the dangers of Target allowing all men, including sex offenders, into women’s restrooms,” said #FlushTarget spokeswoman Claire Chretien. “Target’s policy perpetuates rape culture by emboldening predators and putting vulnerable women at risk. It’s a shame that despite the massive public outcry against this extremist policy, Target won’t yield to common sense.”
LifeSiteNews’ #FlushTarget campaign began with a moving billboard truck thatvisited every Target store in the company’s home state of Minnesota.
“What about her rights to privacy & protection?” read the truck’s message, accompanied by the photo of the little girl shocked by a man in her restroom.
LifeSiteNews was forced to use the billboard truck after every billboard company in Minnesota refused to run our ad.
Since announcing its new rule allowing any man at any time for any reason to access women’s intimate facilities, Target stock has plummeted. The company’s CEO Brian Cornell has vigorously defended the policy, and Target has denied that its loss of business has anything to do with the public outrage it is facing.
At Target’s annual shareholder meeting in June, three shareholders or shareholder representatives blasted the company’s decision to adopt such a divisive policy. Cornell defended Target’s dedication to “diversity and inclusion” throughout the meeting.