Target’s stock price and its favorability among shoppers are crashing as the public rebukes the retail giant for ignoring their vigorous protest against mixed-sex changing rooms and bathrooms.
The company’s stock was two cents shy of $84 on April 19, when it revealed it would not allow shoppers to use single-sex bathrooms or changing rooms. Instead, all rooms were opened up to anyone claiming to be of either sex. As of 4.00 p.m. Friday, the stock had dropped almost $4.50, down to $79.50.
That’s a huge loss of 5 percent in stock value, costing shareholders roughly $2.5 billion in company value.
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