As Target Corp. looks to reverse a decline in sales, executives at the retailer have studied the impact of a boycott from conservative groups over what, a year ago, seemed a pretty innocuous blog post about restroom use.
The Wall Street Journal reports on the boycott, which followed a Target announcement in April 2016 that transgender people visiting its stores can use its restrooms and fitting rooms that match their gender identity. Target’s move at the time followed a law in North Carolina that restricts public restroom use among LGBT people, and though that law was rolled back last week, Target is still feeling the sting from customers upset about its policy.
Minneapolis-based Target (NYSE: TGT) has never put a price tag on how costly the boycott has been, though officials told the Journal that the impact hasn’t been significant enough to report to shareholders.
Read more at Twin Cities Business Journal